A plan of action designed to meet pre-determined Goals

Before you can design a strategy on how to take your business forward, we must first look in detail at where you are starting from, and then decide where you want to go .

 Where are you starting from

This is much more than how much money is in the bank. 

Once you have had a good look at where you are now, and before you start planning your journey to the future, you need to decide on just what you want that future to look like. “YOUR VISION”

Whatever answers you arrive at, the resulting vision of the future should be challenging, achievable and inspirational. 

Strategy

A plan of action, designed to achieve pre-determined goals using current and available assets.

• You’ve had a good look at where you are now, including people, culture, current capability, and recent profitability. 
• · You’ve looked at your competitor’s performance and compared it with your own.
• · You’ve asked all the relevant stakeholders what they want from your business. 
• · Having done all of this, you settled on an inspirational vision of the future that is challenging but achievable.

NOW! you can design a strategy on how to get there